LG | TV OLED 4K OLED77B46LA (2024) - 77 inches

LG OLED77B46LA - A Total Immersion at the Heart of OLED Technology

Discover revolutionary image quality with the LG OLED77B46LA, a 77-inch TV that redefines home entertainment thanks to OLED technology. Each self-emissive pixel produces its own light, offering absolute blacks and infinitely rich contrasts. This model features a 4K UHD resolution that enhances every detail and reproduces colors with incredible precision thanks to HDR10 Pro, delivering sharper, more realistic, and vibrant images, whether you're watching movies, series, or playing video games.

Advanced visual technology for a captivating experience

With Dolby Vision IQ, the screen automatically adapts to ambient lighting to ensure optimal performance, regardless of viewing conditions. The richness of colors and depth of blacks create a cinematic atmosphere, turning your living room into a personal cinema. This TV also integrates Dolby Atmos technology, delivering immersive, multidimensional sound that surrounds every viewer for a complete sensory experience.

Unmatched gaming power

The LG OLED77B46LA is designed for demanding gamers, with an ultra-fast refresh rate of 120Hz, providing impeccable motion fluidity, even in the most intense action scenes. The NVIDIA G-SYNC and AMD FreeSync technologies synchronize the TV's frame rate with your console or PC, eliminating screen tearing effects and reducing latency for smooth, responsive gameplay. The Game Optimizer mode automatically adjusts settings for an optimized gaming experience, making every game more immersive.

Smart TV powered by ThinQ AI

With LG ThinQ AI, the built-in artificial intelligence turns this TV into a true smart hub. Easily control your TV with your voice, access your favorite apps, and personalize your recommendations based on your viewing habits. The user-friendly interface allows you to quickly switch between content, with intelligent suggestions based on your preferences.

A minimalist and elegant design

The aesthetics of the LG OLED77B46LA are not overlooked. Its ultra-thin design and virtually non-existent edges make it an elegant centerpiece that blends perfectly into any modern interior. Its discreet and refined stand enhances the screen without distracting from its main function: delivering exceptional image quality that captures all the attention.

This model is a fusion of cutting-edge technology, intuitive intelligence, and refined design. Whether you're a passionate movie buff, a demanding gamer, or simply looking